The Group complements its branded business with third-party drinks wholesaling and distribution in its key domestic markets of Ireland and the UK.
This drinks wholesale activity supports our branded businesses by broadening the portfolio of drinks we can offer to our on-trade customers and increases the visibility of our brands across the hospitality sector. Wholesale and agency also leverage the Group’s existing procurement, sales, marketing and distribution infrastructure to deliver unparalleled range, value and service to our customers.
Our principal agency business is the AB InBev beer portfolio which we distribute in Ireland and Scotland (excluding Budweiser in the Republic of Ireland) and we are UK and Ireland distributors of Menabrea, the premium Italian lager, Pabst Blue Ribbon, the American heritage beer and Tsingtao, the UK’s leading Chinese beer. The Group also distributes a number of wine brands in the Republic of Ireland including Santa Rita and Castella.
On 4th April 2018, we announced the acquisition of Matthew Clark and Bibendum, the UK’s largest independent drinks wholesaler to the hospitality industry. These businesses serve over 24,000 outlets from national prestige hotel chains to independent pubs, clubs and restaurants. These businesses have unrivalled scale and reach into the UK on-trade, delivering value, range, insight and expertise for customers. Not least in wine, where Bibendum carries 4,500 wines with a particular strength in the Old World.
C&C Group also has a strategic investment in Admiral Taverns, an award-winning tenanted pub company with circa 850 pubs across Great Britain.